Craig Burgess

Craig Burgess

Here to chew bubblegum and make your website less đź’©. And I ran out of gum.

For his sins, he has spent two decades wandering the desert plains of the marketing world. His official job title on his business card is 'Creative Director', but the last time he gave out a business card was 2017. If you've got a website that's underperforming, or you're sick of feeling like you're wasting your time with your marketing, you need to have a chat with him. He runs Genius Division, a branding and digital agency that makes world-class websites, iconic brands, and marketing that works. They're nice people, they're (occasionally) funny Yorkshire people, and whilst they don't take themselves too seriously, they take their work very seriously. Their mantra is: "the last agency you'll need".

Craig Burgess
Episodes featuring Craig Burgess

New · Episode 17

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Your Website (Probably) Sucks

Why most websites fail the basics, and how to fix yours.

Craig Burgess

74 mins11 November 2025
Free downloads created by Craig Burgess
5 Common Website Mistakes (and how to fix them)
5 Common Website Mistakes (and how to fix them)

Watch or listen to the full episode:

Your Website (Probably) Sucks

Your website might look fine, but is it actually working?

In this free guide, Craig Burgess, Creative Director at Genius Division, reveals the five most common mistakes that stop websites from generating leads, sales, and trust, and exactly how to fix them.

You’ll learn how to:

  • Write a homepage that clearly tells people what you do
  • Speed up your site using simple, free tools
  • Avoid the hidden risks of AI-generated content and images
  • Make your site about your customer, not you
  • Give your website a clean, professional look without hiring a designer

Each section includes practical, no-nonsense fixes you can apply straight away to improve performance, clarity, and credibility.

If you’ve ever wondered why your website isn’t delivering the results you expected, this short guide will show you how to make it suck less, fast.